PR_PD_07 PRODUCT
INFORM
Inform delivers clear, reliable, and timely content that supports awareness and understanding. These extensions prioritize accessibility and trust, providing audiences with the information they need to stay connected to the world around them.
PRODUCT
SERVICE
PR_AP_01 PBS LEARN
PR_AP_02 PBS STORIES
PR_WE_03 PBS ARCHIVE
PR_PD_04 PBS SIGNAL
PR_VI_05 PBS ORIGINALS
PR_WE_06 PBS DAILY
PR_PD_07 PBS LISTENING
PR_PH_08 PBS BOOKS
PR_PH_09 PBS KITS
EVENT
SE_CM_01 PBS CIRCLE
SE_CM_02 PBS MENTORSHIP
SE_CM_03 PBS CONNECT
SE_CM_04 PBS STUDIO
SE_AP_05 PBS LABS
SE_EN_06 PBS DISCOVERY
SE_EN_01 PBS LIVE
EV_WE_02 PBS CLASSROOM
EV_EN_03 PBS FIELD
A student using PBS Podcast as an educational tool.
The Listening app screen.
DELIVERABLE
01
PBS LISTENING
An immersive audio experience exploring storytelling, reflection, and learning through sound.
PBS Listening is designed as a sound-based experience that engages users through voice, narrative, and auditory storytelling. Rather than functioning as a traditional podcast platform, it emphasizes intentional listening as a way to explore ideas, perspectives, and culture. The experience encourages users to slow down, reflect, and connect with content in a more personal and immersive format.
MISSION-FOCUS
PBS Listening reinforces our mission of educating, informing, and inspiring life long learning through thoughtful storytelling that empowers understanding, strengthens communities, and supports an informed society by creating meaningful experiences through sound and voice.
DIFFERENTIATORS
Similar: Spotify, Apple Podcasts, and NPR.
Different: Experience-focused, reflective, curated storytelling, not content-driven or algorithm-based.
SE_EN_06 SERVICE
A hands on learning environment with kids at play.
A hands on learning environment with kids at play.
A group of kids working together on an educational game.
DELIVERABLE
02
PBS DISCOVERY
Interactive learning experience designed to encourage curiosity, exploration, and through engagement.
PBS Discovery is built as an experiential learning environment that encourages users, especially younger audiences, to explore ideas through interaction and play. Rather than passively consuming content, users engage with materials in ways that promote curiosity and deeper understanding. The experience is designed to feel intuitive, engaging, and accessible.
MISSION-FOCUS
PBS Discovery reinforces our mission of educating, informing, and inspiring life long learning through thoughtful storytelling that empowers understanding, strengthens communities, and supports an informed society by encouraging curiosity and active engagement with knowledge.
A group of creators bouncing ideas around for content.
A team effort to create the perfect post.
A creator chatting with the receptionist in the studio.
DELIVERABLE
03
PBS STUDIO
A creative space for developing, producing, and sharing original content.
PBS Studio provides a space for creators to develop and produce original content within a supportive and structured environment. The platform offers tools, resources, and guidance to help bring ideas to life while maintaining alignment with PBS values. By encouraging collaboration and creative exploration, PBS Studio supports emerging voices and expands the range of stories being told.
MISSION-FOCUS
PBS Studio reinforces our mission of educating, informing, and inspiring life long learning through thoughtful storytelling that empowers understanding, strengthens communities, and supports an informed society by supporting creators and expanding access to meaningful storytelling.
DIFFERENTIATORS
Similar: Duolingo, educational apps, children’s museums, and interactive learning environments.
Different: Exploration-based, experience-driven, storytelling-centered, not task-based learning.
SE_CM_04 SERVICE
DIFFERENTIATORS
Similar: Creative platforms, production studios, and content incubators.
Different: Mission-driven, focused on storytelling and education, supports emerging voices.
A commuter listening to one of PBS’ educational podcasts.